Rod Holum

Lessons from the road

Conversations with Thought Leaders

Speaking takes Rod to rooms where people who built famous companies, brands and careers explain how they did it. These are the lessons he brought home from each one, and how they show up in his talks and at Coulee Tech.

Rod Holum shaking hands with John Maxwell, who is seated, in front of an event backdrop Leadership author and teacher John C. Maxwell A company never outgrows its leader, so keep growing on purpose. Read the lesson → Rod Holum standing with Dr. Phil McGraw in front of an event backdrop Television host, author and trial consultant Dr. Phil McGraw Trust earned in one room can build an entire business. Read the lesson → Rod Holum standing with Jesse Cole, who is wearing a yellow tuxedo and yellow top hat Founder of the Savannah Bananas and author of Fans First Jesse Cole Take a proven product and make it fun to show up for. Read the lesson → Rod Holum standing with Gene Simmons, who is wearing sunglasses and pointing at Rod’s Coulee Tech T-shirt KISS co-founder, brand builder and entrepreneur Gene Simmons The band was the product. The brand was the business. Read the lesson → Rod Holum standing with Jordan Peterson, who is wearing a brown three-piece suit Psychologist, author and lecturer Jordan Peterson Speak precisely, listen first, and share ideas freely to earn trust. Read the lesson → Rod Holum in a Coulee Tech T-shirt standing with Lance Armstrong in front of an event backdrop Former professional cyclist, podcaster and investor Lance Armstrong Own the fall out loud, then rebuild one day at a time. Read the lesson → Rod Holum in a Team Coulee Tech T-shirt standing with Jordan Belfort in front of an event backdrop Author of The Wolf of Wall Street, sales trainer Jordan Belfort Own the fall, then aim your skill somewhere honest. Read the lesson → Rod Holum standing with Tony Hawk behind a table of signed Birdhouse skateboard decks Skateboard legend and entrepreneur Tony Hawk Keep falling in public until you land it, then build on it. Read the lesson → Rod Holum in a blue suit shaking hands with Robert Herjavec in front of an event backdrop Cybersecurity founder and Shark Tank investor Robert Herjavec Security is a business, and a business has to sell. Read the lesson → Rod Holum standing with James Lawrence behind a table of shirts printed with “You are your only limit” and “Redefine impossible” Endurance athlete known as the Iron Cowboy James Lawrence Toughness is showing up to the next day, hurt or not. Read the lesson → Rod Holum and George Foreman both raising their fists in a boxing pose behind a table of signed red boxing gloves Two-time heavyweight champion and entrepreneur George Foreman Your name is an asset. Put it on something people use. Read the lesson → Rod Holum in a Coulee Tech T-shirt standing with Daymond John in front of an event backdrop Founder of FUBU and Shark Tank investor Daymond John A small budget forces good decisions. Read the lesson → Rod Holum in a Coulee Tech polo standing with Emmitt Smith behind a table holding two signed footballs Pro Football Hall of Fame running back and businessman Emmitt Smith Records are set four yards at a time. Read the lesson →

Rod met each of these people at business growth events where they were the featured speaker. The lessons are his own takeaways and do not imply an endorsement by anyone pictured. Photos courtesy of MSP Success.

“I don’t think there will be a profession in the next year or two that isn’t heavily dependent on AI.”
Rod Holum

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